Hubble Resources | Guides

Usability Metrics that Matter

Tracking quantifiable metrics will help you address critical questions that provide insights to user engagement, customer satisfaction, and more.

Overview of JTBD Framework

People "hire" products or services to accomplish specific tasks or "jobs." By focusing on these jobs, businesses can better comprehend what customers are trying to achieve and, more importantly, why.

Guide to Recruitment Panel

Our Respondent integration streamlines and automates distributing screeners, qualifying participants, participant recruiting, and incentivizing participants.

Moderated vs. Unmoderated Usability Tests

In this guide, we explore the pros and cons of moderated research vs. unmoderated research

Guide to Surveys

Surveys in UX research gather user feedback through structured questions to understand experiences and preferences

Writing Effective Usability Test Scripts with Examples

Understand what should be included in usability test scripts with real examples

Guide to Usability Test Plans

A well thought out test plan serves as a north star for a structured framework for evaluating usability

The Complete Guide to Hubble

New to Hubble? Kickstart your next research project with this comprehensive guide to Hubble

The best UX research tools and software in 2024 for high performing teams

A comprehensive guide on the best UX research tools and software available in the market to collect different types of user research.

Guide to unmoderated tests

A beginner's guide on unmoderated testing

A Comprehensive Guide for UX Researchers

UX Research is critical in identifying usability issues and any other obstacles that prevent users from maximizing value of of your product.

Establishing your UX research strategy

UX research strategy is about establishing the rules around how to conduct UX research within an organization, streamlining the end to end process of research initiatives.

Creating a Successful UX Research Plan

Without a good plan, UX research projects can lose their impact and teams can face challenges when trying to align on the purpose and the ultimate goals.