👋🏻 Introduction
❓ How often do you use [the products]?
Single Select
❓ How do you currently use [the product or feature] within your workflow?
Text
❓ How does [the product or feature] resolve a problem that you have?
Text
✍️ Context for prototype task
Text Statement
🧪 Please try to [book a new hotel]
Prototype Task
❓ How intuitive was the overall task?
Numerical Scale
❓ Please elaborate on your rating.
Text
❓ What changes could we make to improve the experience?
Text
❓ If any, please share any additional thoughts to share with the team.
Text
👋🏻 Thank you
Usability testing

Assess product feature usability

Conduct usability testing for a new product feature or existing ones to gather feedback and ensure users can accomplish the desired outcomes of using the feature. Capture the paths and interactions and address potential usability issues and areas of improvements.

Study objectives

  • Understand how well users can accomplish tasks using the new feature and identify any obstacles or challenges they encounter.
  • Measure the time and effort required for users to complete tasks with the new feature compared to previous methods or alternative solutions.
  • Gather feedback on users' overall satisfaction with the new feature, including their likes, dislikes, and suggestions for improvement.
  • Identify any usability issues, such as confusing interface elements, unclear instructions, or workflow bottlenecks, that may hinder user interaction with the new feature.

Run usability tests on features

Visualize how users interact with your product to accomplish given tasks

Best practices for conducting usability testing

  • Define clear objectives: Clearly define the goals of the usability test and hypotheses to test to ensure that the sessions remain focused and aligned with the desired outcomes.
  • Recruit representative participants: Select participants who represent the target user demographic or personas for the feature being tested to obtain relevant and actionable feedback.

  • Create realistic tasks: Develop realistic scenarios and tasks that mimic real-world usage scenarios to assess how users interact with the feature in typical usage situations.

  • Pilot test your study: Before launching the study and sharing to participants, pilot test your study internally to make sure the wordings and instructions are clear, and the flow of the study is as expected.

  • Encourage thinking aloud: Encourage participants to verbalize their thoughts, feelings, and decision-making process as they interact with the feature, providing valuable insights into their user experience. This aspect of the test will provide invaluable qualitative insights.

  • Iterate and refine: Continuously iterate and refine the usability testing process based on feedback and insights gathered from each testing session to improve the effectiveness and efficiency of future tests.

Getting started

1

Create an account and log in to your Hubble account.

2

Find and select the template to use.

3

Import Figma prototype and edit the questions as you see fit.

4

Run pilot tests with internal users (ideally, people that are not a part of your project).

5

Preview the study and check if you need to make any last minute changes.

6

Publish the study and wait for the results to come in.

Frequently Asked Questions

When should usability testing be conducted?

Usability testing can be conducted at various stages of the product development lifecycle, including during the early design phase, after the development of prototypes or mockups, and following the release of a new feature or product update. It can also be conducted iteratively throughout the development process to gather feedback and inform iterative improvements.

How many participants are needed for usability testing?

While there is no set number of participants required for usability testing, research suggests that testing with as few as five participants can uncover the majority of usability issues. However, testing with more participants may provide additional insights and validation of findings.

How long does a typical usability testing session last?

Usability testing sessions can vary in duration depending on factors such as the complexity of the product, the number of tasks being tested, and the preferences of the research team and participants. Sessions typically range from 15 minutes to 1 hour.

How can I recruit participants for my unmoderated usability testing?

With Hubble, you can easily share the link to your published study. If you have internal recruits that you can reach out to, simply copy paste the link to have them participate.

You can also use Hubble’s recruitment panel to target participants with specific criteria. You can learn more in our guide to recruitment panel.

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Run usability tests on features

Visualize how users interact with your product to accomplish given tasks